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Visa to Remove 16-Digit Account Number in Online and Mobile Payments


Company announces new deployments of Visa Token Service to protect consumer account information

February 13, 2015 06:00 AM Eastern Standard Time


FOSTER CITY, Calif.--(BUSINESS WIRE)--Visa Inc. (NYSE:V), the global leader in payments, today announced that it is expanding the use of new security technology that replaces the traditional 16-digit Visa account number with a unique series of numbers, helping to prevent exposure of sensitive consumer account information in online and mobile payments.


    “In 2015, Visa will offer secure payments across a wide variety of devices, platforms and apps”


“In 2015, Visa will offer secure payments across a wide variety of devices, platforms and apps,” said Charlie Scharf, chief executive officer, Visa Inc. “In order to enable these innovative new ways to pay, we are deploying smart technologies that help to prevent fraud, while also maintaining consumer and merchant trust in digital commerce.”


In September 2014, Visa launched Visa Token Service (VTS), an innovative technology that replaces sensitive payment account information found on plastic cards, such as the 16-digit account number, expiration date and security code, with a unique series of numbers that can authorize payment without exposing actual account details. To date, more than 500 financial institutions have started to implement VTS. In 2015, the service will expand to more payment environments, helping merchants, financial institutions and mobile device manufacturers to offer secure digital payment experiences.


Mobile Devices and Platforms


    Visa Token Service made its commercial debut in October 2014, enabling mobile payments on select Apple devices using Visa accounts through the Apple Pay service.

    In 2015 other leading device manufacturers and technology companies will begin deploying Visa Token Service to deliver secure mobile payments through their phones, tablets and other connected devices – expanding the reach of this secure mobile technology to tens of millions of consumers.


Mobile Payment Applications


    Visa also plans to tokenize transactions initiated online with Visa Checkout, Visa’s online payment service that allows consumers to complete eCommerce purchases in just a few clicks.

    More than 110 merchants globally, including Gap, Gymboree, Neiman Marcus, Orbitz, Pizza Hut and Staples, who have already deployed Visa Checkout, will have the opportunity to benefit from safer transactions using Visa’s token technology.

    In 2015 financial institutions globally across Asia Pacific, Latin America and the U.S. will also begin deploying Visa Token Service in support of their mobile payment applications and services.

Online Retailers

    Visa is also helping to improve the safety of eCommerce by eliminating the need for online retailers to store payment account information in order to easily fulfill eCommerce purchases. In 2015, Visa expects some of the largest eCommerce merchants to deploy Visa Token Service, using tokens to process consumer eCommerce purchases rather than actual payment account information.

 “Removing card account numbers from the processing and storage of payments represents one of the most innovative and promising technologies we’ve seen in decades,” said Scharf. “This, combined with chip card technology, advances in account holder authentication through analytics and biometrics, and more sophisticated risk monitoring, will allow Visa account holders to enjoy new, secure payment experiences.”

SOURCE: The Nilson Report

About DRI:

With more than 20 years of experience Danesh Rayaneh Iranian Company (trade name : DRI) it now in its third decade of activites in the field of informatics in Iran and hasrecords on  activites in the fields of consultancy supplying mobilizing and supporting different types of Pos machines as well as various types of Printers and Spareparts and accessories and is the exclusive distribitur of Hiti Company in Iran in the field of Card Printers.By taking benefit  from specialty and effective manpower as well as technical facilities and the ability for rapid supporting and cycle of suppliying merchandizes and consumables and fast servicing throughout Iran. Danesh Rayaneh Iranian Company is honored to offer its services with the best quality to ceratain big organizations such as bank and financial and credit institutes. Danesh Rayaneh Iranian Company holding DRI trade name is ready to be granted with agency for certain products associated to providing electronic banking technologies as different types of consumables such as ribbon / rollpaper / Pos/ and various types of banking and home printers as well as other similar products from around  the world to be consumed  in the Iranian offices .

Set Date: Wednesday, February 25, 2015


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